Consumer Goods Group

We build brands
people reach for
every day.

Dynergy is a UK-based consumer goods group. We combine over 15 years of e-commerce and product-building expertise with proprietary data and technology — developing, owning and scaling a portfolio of consumer brands across Europe's leading marketplaces.

We build brands from the ground up.

Dynergy has spent over 15 years mastering the full product lifecycle — from identifying where consumer demand is underserved, to developing products through our supplier network, to building brands that win on the world's biggest marketplaces.

01

Identify

We use proprietary data tools to research markets and find where consumer demand is underserved — where people want better quality, better value, or a product that simply isn't being done well yet.

02

Create

We develop and refine products through our supplier network, then handle all branding, design and packaging ourselves — from concept to shelf-ready, with our own team at every step.

03

Scale

We build well-optimised listings, run data-driven PPC campaigns and manage fulfilment through our own warehouse — our brands regularly earn Amazon Best Seller and Amazon's Choice status across five European markets.

Scale that speaks for itself.

2010 Founded
1M+ Units Sold Annually
400+ Active SKUs
8 Consumer Brands
5 Countries Sold In
20k+ Five-Star Amazon Reviews

Eight brands. One team.

Every brand in our portfolio was built by us, from the ground up — designed for real consumers, sold across Europe's leading marketplaces.

Built on real
e‑commerce expertise.

We've spent over 15 years building the capability to take a product from concept to customer — entirely ourselves. That depth of experience shows in every brand we build.

🌟

Brand Builders

We develop every brand from concept to customer — product, design, branding and marketing all created by our own team.

🌐

Marketplace Native

15+ years across the world's major marketplaces — Amazon, B&Q, Temu, TikTok Shop and eBay. We know how to build a brand that sells and keeps selling.

📊

Data at the Centre

We've built proprietary dashboards and data tools that run across our entire operation — tracking performance across every metric, from product launch and sales velocity to advertising efficiency, inventory levels and profitability. Every brand, every SKU, analysed daily.

📦

End-to-End Operations

From our supplier network to our own warehouse — we own and operate every part of the process. No agencies, no third-party logistics. Just our team, fully in control.

🏴

International

We sell our brands across five European markets — with the infrastructure to keep growing.

🇬🇧 🇩🇪 🇫🇷 🇪🇸 🇮🇹
Data sits at the centre of everything we do — from the first product decision to the last mile of fulfilment. Our experienced team enables us to transform ideas into reality, fast and at scale.
Mark McKenna  ·  Co-founder & CEO

The people behind the brands.

A focused leadership team with deep expertise across brand building, marketplace operations and global commerce.

MM
Mark McKenna
Co-founder & CEO
OB
Olivia Belletty
Managing Director
NJ
Neha Jonas
Global Marketplace Director
NT
Narendra Tharwani
Senior Operations Manager
SC
Sophie Chen
Product & Buying Manager
JS
John Soria
Advertising Manager

Work with us.

Whether you're an e-commerce expert, retailer, marketplace partner, or supplier looking to understand what we're building — we'd like to talk.

hello@firstpointdistribution.co.uk

Send us a message